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FRANCHISING A BUSINESS | RESOURCE ARCHIVE


   
The ABCs of Growing Smart
by Mark Siebert
Mark Siebert, iFranchise CEO, provides expert tips for developing your franchise's national expansion plan.
   
Determining Fees and Other Pricing Issues
by Michael H. Seid
Determining appropriate franchise income streams and setting their levels is one of the most difficult and important structural decisions made during the franchise system development process. Michael Seid explains some of the options, complexities and methods involved in determining the optimal income mix.
   
Should You Sell Franchises or Build a Chain?
by Mark Siebert
Just because a particular business can be franchised does not mean it should be franchised. Mark Siebert, CEO of iFranchise, explains why.
   
Franchise versus Company Operations
by Phil Blain
Whether to run a mix of franchised and company operations is a question which every franchisor inevitably faces. Phil Blain, Principal at the Franchise Alliance, Australia, provides answers.
   
Selling Your Franchise at a Trade Show
by Mark Siebert
Mark Siebert, iFranchise CEO, walks us through marketing a franchise at a trade show. This article includes background information, tips for choosing shows and making the most from your expo investment.
   
Franchise Development - Doing it Right
by Michael H. Seid
Is my business franchiseable and what steps should be taken? Michael H. Seid, Managing Director of Michael H. Seid & Associates, a specialist franchise advisory organisation, provides a logical and comprehensive framework for newcomers considering franchising a business.
   
Franchising an Established Business
by Dr Callum Floyd
Written for a New Zealand audience, this article features some of the key advantages and challenges associated with franchising a business.
   
Franchising Your Business
by Mark Siebert
How do you tell when a business 'franchisable'? What are the benefits of franchising, and what is involved? In this article Mark draws on his experience in franchising to explore each of these issues.
   
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