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 FRANCHISE
BOOKS
Buy franchise books today through Franchise-chat.
We've selected a number of books that are well worth a read, and
have sorted them into three categories: 'Analysis', 'Buying a Franchise'
and 'Company Stories'.
ANALYSIS
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Service
Franchising: A Global Perspective
by Ilan Alon |
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The
Franchisor's Guide to Improving Field Visits
by Greg Nathan
An 88-page practical guide to understanding, formulating, implementing,
managing and improving a franchising field visit programme. [Reviewed
here] |
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Franchising:
Pathway to Wealth Creation
by Stephen Spinelli, Sue Birley and Robert Rosenberg |
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Franchising:
An International Perspective
edited by Frank Hoy and John Stanworth |
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Profitable
Partnerships
by Greg Nathan |
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The
Franchise E-Factor
by Greg Nathan
The Franchise E-Factor is a franchisor guide to understanding,
acting and coping with the challenging franchise relationship. [Reviewed
Here] |
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Franchising
for Dummies
by Michael H. Seid |
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Franchising
Dreams: The Lure of Entrepreneurship in America
by Peter M. Birkeland |
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Fast
Food Nation
by Eric Schlosser |
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Franchise
Organizations
by Jeffrey L. Bradach |
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The
Internationalization of US Franchising Systems (Transnational Business
and Corporate Culture: Problems and Opportunities)
by Ilan Alon
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International
Franchising in Industrialized Markets: Western and Northern Europe
by Ilan Alon
A far-reaching book exploring franchising in 12 European countries.
Contains a wealth of information including country statistics, legislation,
codes of ethics, women in franchising, retailing, plural form strategies
and trends. [Reviewed
Here] |
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International
Franchising in Industrialized Markets: North America, the Pacific
Rim and Other Countries
by Ilan Alon
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The
Franchise Paradox: New Directions, Different Strategies
by Stuart Price |
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McLibel:
Burger Culture on Trial
John Vidal and Ralph Nader (Introduction) |
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BUYING A FRANCHISE
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The
2004 Franchise Annual: Since 1969-The Original Franchise Handbook and Directory
by Edward Dixon and Lisa Carpenter
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Bond's
Franchise Guide 2004
by Robert E. Bond
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Bond's
Minority Franchise Guide 2004
by Robert E. Bond
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The
50 Best Low Investment, High Profit Franchises
by Robert L. Perry
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Tips
& Traps When Buying a Franchise
by Mary E. Tomzack (Preface)
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Franchise
Bible : How to Buy a Franchise or Franchise Your Own Business
by Erwin
J. Keup, Vickie Reierson (Editor)
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The
Franchise Fraud : How to Protect Yourself Before and After You Invest
by Robert L., Jr. Purvin
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COMPANY STORIES
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McDonald's:
Behind the Arches
by John F. Love |
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The
Burger King: Jim McLamore and the Building of an Empire
by James
W. McLamore and Jim McLamore |
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Grinding
It Out: The Making of McDonald's
by Ray Kroc and Robert Anderson |
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Pour
Your Heart into It: How Starbucks Built a Company One Cup at a Time
by Howard Schultz and Dori Jones Yang
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The
Stakeholder Corporation: The Body Shop: Blueprint for Maximizing Stakeholder Value
by David Wheeler, Maria Sillanpaa and Anita Roddick |
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