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FRANdata, the leading supplier of information on and about the
U.S. franchise industry, has gone live with a more robust Web site
featuring the convenience of on-line purchases.
"FRANdata is excited to offer our customers this enhanced
Website, giving them faster, more convenient access to our product
line, " said Darrell Johnson, President of FRANdata. "In
particular, the online purchase option lets our customers request
and receive the information they need, when and where they want
it. It is the equivalent of being open 24/7."
Among the customer-friendly enhancements to the site is the ability
to purchase and download a complete inventory of Uniform Franchise
Offering Circulars (UFOCs). Similar to a securities prospectus,
a UFOC provides critical information on the history, operations,
and financials of a franchisor.
"I was pleased by how quickly I could download my UFOC purchase,"
said Patti Frapasella, a paralegal with Shumaker, Loop & Kendrick,
LLP in Toledo, Ohio. "It made me look good to deliver a 265-page
document to my attorney almost immediately following his request
for it."
Required by the Federal Trade Commission, UFOCs are used by a wide
audience including prospective franchisees, the legal and financial
community, and suppliers to the franchise industry. FRANdata customers
analyze the UFOCs and the many reports FRANdata develops to discover
emerging trends, investigate new market sectors, analyze potential
investment opportunities, review risk and loss statistics, or synthesize
key information to customize a marketing plan.
FRANdata's expanded product line also includes:
- Franchise Financials - A detailed analytical summary of franchise
companies.
- Industry Reports - Tailored comparative analyses, where the
customer selects the franchisors and research categories, at one
reasonable price.
- New Concept Subscription - Timely access to company and management
contact data on the latest franchisors to register with state
agencies.
- Franchise Registry - Cut review time for SBA financing from
months to weeks, when a franchise concept is listed on registry.
- The latest franchisor, franchisee and multi-unit franchisee
mailing lists for franchisees and franchisors to use in outbound
marketing initiatives.
Visit www.FRANdata.com for
pricing and complete details on any of these products.
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