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Franchise Solutions, Corp. has expanded its array of online franchise
research offerings with the launch of Franchise
Solutions for Women.com. The company took its queue from the
large number of testimonials and interviews it receives from enthusiastic
female franchise owners. They describe how women purchase and operate
today’s leading franchise and business opportunities to have
more direct control over their careers and their lifestyles. In
keeping with the target market, Franchise Solutions assembled an
all-female management team to guide the development of the site,
including those who have experience as franchise owners themselves.
Visitors to Franchise
Solutions for Women.com have access to an ever-expanding number
of the world's leading franchises and business opportunities that
can be searched by investment range, brand name, and by categories
that are important to individuals with a variety of backgrounds
and personal goals, such as opportunities to work from a home office,
manage a staff, or become a consultant. Other resources that help
visitors get started in business ownership include access to franchise
brokers who, similar to real-estate agents, assist throughout the
franchise selection and purchase process, at no cost to the business
buyer.
Many factors have contributed to a new appreciation for franchise
ownership among women. Industry downturns, repeated lay-offs, and
the challenge of balancing a variety of personal obligations in
addition to their careers, have all played a role in women’s
interest in business ownership. Many of the success stories highlighted
on Franchise
Solutions for Women.com describe how individuals, often with
no prior experience as business owners, are using the proven business
models, name-brands, and education that franchises offer, to succeed
as small business owners. Franchises are providing new opportunities
for qualified individuals to re-invent themselves in a new industry,
and to help them take control of their incomes and their personal
lifestyles. Despite the website’s name, both women and men
are taking notes from the franchisee interviews, and expressing
their interest in learning more about each opportunity included
on the site.
“Franchise Solutions is pleased to extend its value proposition
of helping aspiring entrepreneurs find the right business to own,
through Franchise Solutions for Women. We are differentiating this
website by using first-hand experiences to promote the reality of
what franchise ownership can mean for women, and the men involved,
including husbands, business partners, or family members. Although
people may buy businesses for different reasons, the interviews
describe how our peers manage the various franchise and business
opportunities to their advantage. These points of reference can
be very helpful in determining which franchises to purchase”,
states Kathryn Tito, Manager of Online Marketing for Franchise Solutions,
Corp.
The website can be found at the following urls: www.FranchiseSolutionsforWomen.com
and www.WomensFranchises.com |