Bay Area, California -- After a successful eighteen years in Corporate
America, it was time to take a different career path and do something
for herself. Kerri Evans had worked as both a buyer for major corporations
and most recently as a high-tech recruiter and senior staffing manager.
Her career was stable and strong, but Kerri was ready for a change.
My career had been great. I really enjoyed the corporate
world and I learned a lot but I wanted to build equity in myself
and have some autonomy in my career, explained Evans. Looking
back, she realized she enjoyed her jobs most during their growth
stages. Evans continued, Im just not a go to meetings,
work eight hours, and leave kind of a person. I love challenges
She searched for businesses to buy, but didnt have any idea
of what she wanted or how to go about effectively searching for
the right business. She said, I had spotted some businesses
that looked promising but thankfully, I have a wonderful accountant
who really looked out for me and after analyzing the businesses,
he told me I could do better.
Evans searched and learned a little about franchises. I knew
the marketing and branding aspects of building a business could
be so time-consuming, and I didnt want to wait a year or more
to start enjoying my business. Franchises have the distinct advantage
of coming as a complete package. Everything is tested and proven
for you. I thought this would be a great starting point into owning
my first business, said Evans.
Evans used an online search engine to do some of her research.
She found listings for franchise consultants and amongst her choices
was FranchiseBuyer, a national network of the industrys most
seasoned franchise experts and brokers who offer free franchise
consulting services to qualified individuals (www.franchisebuyer.com).
Evans clicked on the FranchiseBuyer link and she was impressed with
the site from the beginning. I read about the company and
their pre-qualification system. As a recruiter, myself, I knew what
to look for and their system impressed me, so I filled out the pre-qual
form. I quickly received a call from a consultant named Bill Bradley
and we connected immediately, she recalled.
I didnt understand franchising where to start,
how to search. I was working full-time and didnt have the
time to do the research on my own. After one phone conversation,
Bill understood a lot about me and preferences, and knew which businesses
would be right and which would be wrong for me. I had some businesses
in mind when we first met, and he told me right away that they were
not businesses with the right customers for me. I feel so lucky
to have hooked up with Bill and FranchiseBuyer. He was just terrific
throughout the whole process, stated Evans.
Bills experience and knowledge allowed him to quickly narrow
down Kerris choices from thousands of opportunities in hundreds
of industries to a handful, making her decision much less confusing.
Evans recalls, Bill suggested Aussie Pet Mobile. The company
was new, innovative, and immediately caught my attention. If the
numbers worked, this was the right business for me.
This was a significant investment of about a quarter million
dollars and I wanted to make sure it was a strong investment. Bill
really did the opposite of pressuring me: He encouraged me to do
my research and due diligence. I researched the market and called
local grooming shops. My accountant also went above and beyond what
he had to do to help me research the opportunity. I gave him the
UFOC and models that I had compiled and he carefully went through
the numbers for me, said Evans. The key factors I looked
for when choosing a business were; is this business a long-term
investment that will be profitable, and do I respect the franchisees
and the franchisor? I called current franchisees and worked directly
with Ian Moses, the companys CEO and founder, during my due
diligence process. I also did a lot of market research before Discovery
Day. My expectations were far exceeded at Discovery Day when I met
Ian, and learned of his vision. I was able to sign the franchise
contract that day.
Aussie Pet Mobile comes to clients homes and from the safety
and comfort of their proprietary grooming trailers, dogs and cats
are groomed, pampered, and cared for while the pet is able to look
out the trailers windows at their home and a familiar environment.
This reduces the pets anxiety and stress, while being convenient
for pet owners.
Ive estimated that when I am running with 6 trailers
in the near future, I will be able to serve 1.9% of my territorys
dog population. I know I can easily get to 12 trailers in the near
future. Recently, I moved into office space with a warehouse, so
business has been great. Im thrilled with the way my business
is growing, said Evans.
People love using our service! My customers tell me that
my groomers are always on time, and that we provide a great service.
Some pets get so stressed out. Not with Aussie Pet Mobile! The pets
just love our groomers, and they can see their home and yard from
the trailer so theyre comfortable. My groomers are really
the key to my success, and I do feel successful: Ive doubled
the calls Ive received from customers since I started my business.
Im so glad I connected with Bill Bradley and FranchiseBuyer.
I highly recommend buying a franchise and using FranchiseBuyers
services to others who want to take control of their career and
future, concludes Evans.