Leading Australian and New Zealand bakery franchise operator Brumby's
has began negotiations to open stores in Fiji.
It follows Brumby's managing director Michael Sherlock and New
Zealand Master Franchisee Michael Kopittke traveling to Suva earlier
this month to investigate expansion opportunities across Asia and
Mr Sherlock said he met with representatives of a number of companies
while in Fiji about the possibility of establishing Brumby's stores
in the country.
"Negotiations are now underway with a leading Fijian company
as a result of those meetings,'' he said. "At this stage we
are undertaking feasibility studies.''
Mr Sherlock said he was impressed during his visit by the potential
Fiji held for Brumby's.
"I have been to more than 60 countries and I believe Fijians
lead the world in their love for hot bread,'' he said.
"And I think they would be attracted to the many varieties,
shapes and flavours that Brumby's can offer.
"Tom Potter's Eagle Boys Pizza has just opened its first store
in Fiji and we are also keen to take advantage of the great potential
the county offers.
"We will open our 22nd New Zealand store in June and we are
looking for further opportunities across the Pacific region.''
Currently, Brumby's has 300 stores across Australia and New Zealand
and earlier this month Mr Sherlock returned from a visit to India
where he was investigating the potential for the bakery franchise
to expand into Asia.